Interesting artical for those of us who care but also quite like their fleece jumpers & wicking baselayers
Next step is biodegradable products. Im surprised they havnt already go this way considering the number of people still using gear 5 or more years old.
Just think of the marketing campaign
Gear that is designed to return to nature once its life is up (in small print every year you need to replace this, think of our profits)
The novel "Brave New World" had clothing that self-destructed for planned obselescence. I stopped buying pantyhose for this reason decades ago. My sister's first pair couldn't form ladders but the next pair...business as usual.